What Do Journalists Want? A Press Release and An Image.
With the myriad types of content now available, and claim and counter claim being made about the merits of content, blogs, infographics, video, live streaming etc., etc., it was interesting to read the recent ‘State of the Media’ 2019 survey of journalists (by Cision) which asked among other things, what type of information journalists like to receive. Remember, the specialised media remains a key influencer of the B2B purchase decision – when asked by inbound specialists H
What Do Journalists Want? A Press Release and An Image, That’s all…
With the myriad types of content now available, and claim and counter claim being made about the merits of content, blogs, infographics, video, live streaming etc., etc., it was interesting to read the recent ‘State of the Media’ 2019 survey of journalists (by Cision) which asked among other things, what type of information journalists like to receive. Remember, the specialised media remains a key influencer of the B2B purchase decision – when asked by inbound specialists H
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